Join leaders from Amazon, key brands, and Global Overview for a unique gathering of conversation and relationship building at CES.
Let’s GO Together
Tuesday, Jan 6
2:30-5 pm (Content from 3-4)
Aria Casino & Hotel
3730 S Las Vegas Blvd
Amazon's DSP reaches nearly 90% of US households—but reach alone isn't the story.
The real advantage: trillions of first-party shopping signals that enable precision targeting and measurement capabilities proving incremental value beyond impressions. This closes the gap between national and retail media, fundamentally changing how you allocate media dollars.
What We'll Cover
The Evolution – How Amazon DSP delivers national reach with competitive CPMs plus next-level planning, targeting, and measurement tools unavailable elsewhere
The Proof – Real case studies from GO and Amazon clients demonstrating measurable impact
The Strategy – Navigating head-to-head testing, optimizing targeting approaches, and measuring in-flight performance with OCM and AMC
De-Risk Your National Media Spend with Amazon’s Measurement Advantage
Featured Topic:
Speakers:
Mark Eamer
VP, Advertising Sales
Amazon
Mark Morgioni
Head of Analytics & Insights
Amazon
Carl Goedjen
Founder & President
Global Overview
2:30-3 PM | Arrive and Network
3-4 PM | Panel & Open Dialogue
4-5 PM | Open Bar & Continued Conversations
Agenda:
SPACE IS LIMITED:
Request Your Spot
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