Amazon Management News & Resources
Amazon is always evolving. Your brand needs to stay on top of the latest news and updates to seize opportunities. This page is designed for you, with that exact purpose in mind.
Case Studies
Goals are great, results are better. Here are real-world examples of how we’ve helped our clients thrive on Amazon.
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We utilized OCM insights to enact ad optimizations for a client while their campaigns were still mid-flight to positively impact both online and brick-and-mortar performance.
Our team executed a full-funnel campaign and utilized media mix overlap reporting to achieve strong sales goals for a new product launch.
We saw a significant increase in Brand Store metrics after we redesigned a client’s Store with the goal of educating the consumer, organizing product categories and information, showcasing the new brand identity, and selling products.
Our team reworked a product’s packaging so that it came in at a lower FBA fee tier, improving the product’s overall margin.
GO News
Helpful updates and practical ideas that can build your brand.
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By transforming a pet brand’s Amazon product detail pages and Brand Store into visually appealing and informative shopping destinations, we helped them boost Brand Store clicks, Brand Store sales, and PDP conversion rate. Click here to learn more…
Click through for a list of innovative solutions and key strategies our GO leaders believe will drive the most impact for brands on Amazon next year…
We executed a comprehensive account transition plan to help a client shift from a distributor’s Seller Central to their own, giving them greater control over their Amazon business and aiding in sales growth. Click here to learn more…
Amazon will not increase U.S. referral or FBA fees, nor introduce new fee types, in 2025. They will also reduce certain fees and provide additional benefits to support new selection growth. Click here for more details…