Economic uncertainties caused by inflation, supply chain challenges, inventory shortages, and fluctuating consumer patterns, left brands wary of what awaited them as we entered 2023. However, GO’s Founder & President, Carl Goedjen, articulates that, despite these concerns, overall Amazon traffic and sales are still increasing in 2023…

Start the year on the right foot with this free resource designed to help you think through 5 critical elements of any tentpole event strategy.

While the holiday shopping season hasn't completely wrapped up yet, brands should already be thinking about strategies to capitalize on New Year, New You traffic.

Welcome to part #2 of our Adapting Content for All Customers series. This post focuses on content nuances across nations and how brands can use those insights to grow new customers and build loyalty in new countries.

Amazon’s first Prime Early Access shopping event just wrapped, and the bigger impact is potentially still to come as brands begin evaluating the consumer data. While we help brands access those insights in a number of ways, if you’re wondering about where you should start, it’s best to go back to the foundation with your search term reports—which are important year-round and especially critical after big events.